KOREA WEBZINE March 2025 

Hanbok × Maepsi 

The word 맵시 (maepsi) used on the cover is a pure Korean term meaning “pleasing form.” It’s commonly used to describe the unique lines of clothing. This word merges with 한복 (Hanbok) to describe the inherent charm unique to Hanbok. Hanbok 한복 Hanbok is a garment that reflects the essence of Korea. Having evolved alongside Korean history for centuries, Hanbok embodies Korea’s wisdom, beauty and values, now shining on the global stage. 

A Garment That Connects Cultures 

Hanbok, Korea’s traditional attire, evolves while preserving its essence, uniting eras, cultures and people. This article highlights three individuals shaping its role today. 

Wearing Korea 

There are several ways to get a taste of Hanbok with just a modest investment of your time. Whether you want to see the stylings of Korean celebrities or borrow some Hanbok to try it on yourself, there are ample opportunities to experience the charms of this age-old costume. 

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